Email that has embedded pictures, graphics and links is technically called 'HTML Email'.
It can be used for sending out invitations, newsletters, special promotions, or often in place of a postcard
marketing campaign. Love it or hate it, there's no doubt about it, you if you want to have a professional look when keeping
in touch with your clients and customers, you need to be sending out HTML emails. I custom code these, or help you setup services like Constant Contact and MailChimp.